About

designing toys for the juvenile, children, and pet industries

We design toys that bring joy, safety, and innovation together. From concept to creation, our team crafts unique, sustainable pet toys that make playtime smarter and happier—for pets and the people who love them.

About Sandra

Sandra is a product designer with expertise in consumer products. She has designed various award winning products for the juvenile, children and pet industries. She specializes in designing infant bedding, infant carriers, gear, soft goods and pet products. Sandra was granted several patents in infant carrier space and other juvenile products and those products were placed in stores such as Target, Walmart, JC Penny, Baby’s R Us, Petsmart and Petco, as well as boutiques and specialty markets. Sandra’s clients have included Infantino, Lillebaby, Baby K’tan, Diono, Lambs and Ivy, Cocalo, Bananafish, Living Textiles, Arm’s Reach, Baby Boom, Skip Hop, Outward Hound and many more. See her work at www.Sleepwalkerdesign.com.

Our Vision

I Design and develop innovative products based on target markets and trend research and sometimes just because they are cool….”

World Best Class Treatment & Award Wining Services

Designed and developed award-winning products for major brands for over 20 years.

Our Mission

To become a global leader in pet toy innovation — inspiring a world where every pet enjoys smarter, safer, and more joyful playtime.
We dream of a future where design makes tails wag, hearts happy, and homes full of playful energy. 

What we provide for you

We’re a Los Angles based design agency specializing in the development of patented soft goods for the world’s leading juvenile and pet brands. With more than 30 years of product design experience we bring together industrial, toy and soft goods designers to push boundaries in both form and function.
From concept sketches to production ready prototypes our team blends advanced design thinking with deep trend research and material innovation.

Whether it’s a breakthrough baby carrier or a smarter chew toy, we deliver designs that excite consumers and stand the test of time.

Meet Our Team

Emma Collins

Founder & Creative Director

Emma Collins

Founder & Creative Director

Emma Collins

Founder & Creative Director

Emma Collins

Founder & Creative Director

Product Development Services

We identify market gaps and white space in B2C and B2B, delivering trend, aesthetic and functional insights that help products succeed.

Why Choose Us

Soft Goods Design

Industrial Design

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